Key Responsibilities:
- Plan and conduct qualitative (e.g., interviews, contextual enquiries) and quantitative (e.g., surveys, analytics) studies; synthesize insights into personas, journey maps, and design recommendations.
- Create storyboards, diagrams, wireframes, high fidelity visual mock-ups, prototypes, etc. to communicate design strategies and interaction behaviors.
- Propose design decisions that are desirable for users, viable for the business and feasible technically.
- Design the overall structure and behavior of the system, including information flows and workflows.
- Test and refine the product through evaluative research and user testing, ensuring that the designs meet users' requirements.
- Work closely with product managers and engineers to align design solutions with functional requirements.
- Design and produce interactive, multimedia materials to support broader clients communication and engagement activities (e.g., infographics, eDMs, event collaterals, videos that raise awareness and strengthen branding/reputation).
What we are looking for:
- Creative, independent and proficient individual in research, design, wireframing, prototyping, usability testing, UAT and product management.
- Proficiency in using Figma and other UX/UI software and tools. Experience in vibe-coding / vibe-prototyping (using GenAI for rapid, iterative low-fidelity prototyping) is an advantage.
- Training in design discipline/methodology (e.g. Interaction, Graphic, Visual Communications), Human Computer Interaction (HCI), or a related field or equivalent practical experience such as Agile (Scrum), Design Thinking, Web
Content Accessibility Guidelines (WCAG). - Regular usage of Large Language Models (LLMs) and application into work projects is an advantage. Strong communication skills, both oral and written, with the ability to pitch ideas and influence stakeholders successfully.
- Strong team player with excellent organisation, interpersonal and problem-solving skills, particularly in complex situations.
- Proactive, resourceful, and self-motivated individual with a drive to innovate and achieve business goals
- With 3–5 years of experience who excels in both graphic design and UX/UI design. The ideal candidate is proficient in Figma, experienced in user research and prototyping, and demonstrates strong communication skills.
- Familiarity with design methodologies such as Agile and Design Thinking is a plus.